Determine Where to Practice
Before you narrow the number of location possibilities in your search, you need to ask yourself some tough questions, and answer them honestly to determine just what kind of practice you really want to establish. Your success depends largely upon your ability to set up the kind of practice that complements your personality, work habits and goals.
Answer These Questions Before Considering a Location:
- What type of practice do I prefer? (Solo? Partnership? Group?)
- Where do I want to live? (Even if I think I could make a high income in New York City, is it where I want to live or raise a family?)
- What types of patients do I want to see? (Adults? Children? Both? Elderly? How about a family-oriented practice?)
- What is my personal work style? (Am I alert and at my best in the early mornings, or do I prefer to start my days later and work into the evenings?)
- What factors might differentiate me from my peers, and would these factors work for or against me in a given area? (If I'm a woman, would it be an advantage or disadvantage to set up practice in a neighborhood with three other female dentists? Would it be a plus for me to establish myself in a town with no other female practitioners?)
Once you answer these questions, make a list of the areas in which you'd like to practice. When you've identified a handful of locations, it's time to begin your demographic study.